We've all paid our dues in various jobs over the years doing random
tasks and projects. Even what seemed like a menial task at the time had lessons
learned and transferrable skills. Here are few of mine:
Ben Franklin: Candy Aisle
In high school I worked at our local dime store Ben Franklin. A dream
job since I had grown up coming to this store every Saturday. When I wasn’t on the cash register (where the
price of each item was manually keyed in by me, no scanner) they would ask us
to clean and straighten the aisles of merchandise. I was in heaven when they asked me to clean
the candy aisle. The task simply
involved getting rid of empty boxes and trash, returning random items to their
homes in other aisles and organizing all the candy stacks and rows. The bonus to my $4.25/hour was to eat any
damaged candy. This is how I discovered
Chick-O-Stick. They were always broken.
This taught me the importance of presenting your best to the customer
so they can easily find what they need when shopping. It also taught me there
is always something to do if the store is not busy. They were paying me to work
and not just stand around.
St. Louis Cardinals: Amighetti Sandwiches
In college I was hired to provide support to the receptionists and
answer customer service (314-421-3060).
When call volume was low (losing seasons or the team out of town) I was
asked to help out in all the departments:
administration, promotions, player development, accounting etc. One specific recurring task was to take
orders and payment for Amighetti’s sandwiches on the day our mail man made a
special run to The Hill. I literally
walked from office to office taking the precise sandwich order from each
interested employee. Roast beef, heated
with provolone cheese and au jus; Mom’s special but hold the pepporcini,
etc.
This taught me how important food is to employee morale in an office
setting. It also taught attention to
detail and money management skills.
St. Louis Cardinals: Confidential Report
When I first started at the Cardinals, Anheuser Busch was conducting
individual, confidential employee interviews to evaluate employee engagement,
satisfaction and suggestions for improvement.
I was called to Fred Kuhlmann’s office. He was the Chairman and
President at the time (the equivalent of the current William Dewitt Jr. and
III). He had received the final, confidential
report. It was a four-inch stack of
paper with three-hole punches sitting next to a giant, empty three-ring binder.
He asked me to put the paper in the binder without looking at any of the
confidential information. He was sitting
behind his desk and I was standing in front of him. The task took just a few minutes. I had to
un-focus my eyes enough to not read any of the pages but focus enough to get
the paper into the binder.
This taught me the importance of keeping confidential information
confidential.
Sea Ray: Balloon Arches
Sea Ray was AVALA Marketing’s largest and most important client and I
was the project manager. I had my MBA and roughly 15 years of experience in
marketing. One of my favorite programs was a series of “Living Large” sales
events held at the dealerships located on the water. We handled the direct mail campaigns
promoting the event along with providing support on-site. I got to travel across the country working
these events. I worked alongside the client setting up the registration tent,
decorations etc. We were on the dock by
6 a.m. setting up for 9 a.m. event that ran all day sometimes into the evening.
This is where I learned the valuable art of the balloon arch. You could hire a balloon company to do this
for you but the costs quickly add up the more events you run. We bought our own helium tank and balloon
supplies for our DIY version. It’s actually pretty basic. You buy a special plastic tab that seals the
balloons. We named them ‘dobbers’. Tie
two balloons together. Twist the two
sets of two together and slide them on a fishing line. Alternate colors as desired. Anchor the fishing line on a gate or
fence. As the balloons are added you can
adjust the size of the arch. Bam! We just saved you hundreds of dollars!
This taught me the value of showing your client you are willing to roll
up your sleeves and do what they need to make their event successful even though you have an MBA. No ego. No complaining. Just get the job done.
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